Dead Leads Aren't Dead.
They're paid-for opportunities nobody finished working.
You already paid to generate the lead, set the appointment, and put a salesperson in the home. Give us your untouched demo no-sales and cancellations. We will build and run the rehash system, qualify the responses, and place recovered appointments directly onto your existing CRM calendar.
You keep 90%. We receive 10% of the revenue we recover.
Put My Unworked Leads Back to Work
No setup fee. No new CRM. No additional employee to manage.
Paid leads
- Hayes · demo, no sale
- Ortiz · cancelled
- Patel · no sale
Tawny follows up
Booked appointments
- Thu 2:00 PM
- Fri 10:00 AM
- Mon 4:00 PM
You Don't Need More Leads Until You Finish Working the Ones You Bought.
Most contractors do not have a lead problem. They have a follow-through problem.
The company pays for marketing. The call center sets the appointment. A salesperson runs the lead. The customer does not buy — and the record quietly becomes another status inside the CRM. Nobody owns what happens next.
The opportunity is not dead. The work stopped.
On Grosso University's Profits for Sanity podcast, founder and CEO Dominic Caminata cited an industry estimate that fewer than 20% of home-improvement companies have any kind of rehash or follow-up campaign for demo no-sales, cancellations, and similar lost opportunities.
Source: Profits for Sanity with Dominic Caminata. He attributed the figure on-air to another industry partner and noted he was unsure whether it remained current. It is not presented here as his original research.
That is the failure of Gen 2 contractor software in one number. Contractors own more software than ever, yet one of the most basic revenue-recovery processes still has no owner. We do not replace your CRM or your books. We coordinate them.
How the 30 Days Work
You send the file. We do the rest. Recovered appointments land on the calendar your salespeople already use.
You provide the opportunities
A clean CSV of untouched demo no-sales and cancellations. We do not take leads your team is actively working.
We do the rehashing
We build the system, run the follow-up, and qualify the responses. Your team stays inside the CRM they already use.
Your calendar gets appointments
Recovered opportunities are placed directly onto your existing CRM calendar. Your salespeople see the notes, status, and disposition.
You keep 90%.
We receive 10% of the revenue we recover.
Recover nothing. Pay nothing.
We receive 10% of the revenue we recover. There is no upfront gamble. We are paid from revenue recovered from the defined group of previously unworked opportunities.
No setup fee. No new CRM. No additional employee to manage. Doing nothing is already costing you more than trying us.
Recover Nothing. Pay Nothing.
If the 30-day program recovers nothing from the opportunities you already paid for, you pay nothing.
Rehash Is the Proof. The Whole Business Is the Opportunity.
Some consultants will install a rehash program and provide sales training. That may be all they sell.
We use rehash to prove what happens when one neglected part of the company finally has an accountable system behind it. Once we have recovered revenue from the opportunities already sitting inside your CRM, we can address the same broken commitments across the rest of the journey:
- Speed to lead
- Missed calls and after-hours response
- Appointment confirmation
- Financing follow-up
- Sales-to-production handoffs
- Accounts receivable
- Reviews, referrals, and repeat business
- Management reporting and accountability
Forty years in home improvement. More than 10,000 kitchen-table appointments. A documented peak near $7 million. Inc. 500 twice. Qualified Remodeler Top 500 five consecutive years. Replacement Contractor cover feature. Thirteen published peer recommendations.
Apply for the 30-day program
We'll review the opportunity pool and tell you whether it makes economic sense. If it does not, we will say so.
What files do you need?
A clean CSV of eligible demo no-sales and cancellations: name, phone and email where available, appointment date, product or service, existing disposition and salesperson, quote or contract amount where available, and consent / opt-out information. Plus scoped access to create appointments and write activity back to the CRM.
Does my team leave their CRM?
No. Recovered appointments, notes, status, and dispositions are written back into the system they already use. No new CRM for your salespeople to learn.
What if you recover nothing?
You pay nothing. There is no setup fee and no monthly charge for an empty result.
Is this a new software subscription?
No. It is a 30-day revenue-recovery program on opportunities you already paid to generate. Tawny coordinates the stack you have. She does not replace it.
We'll review the opportunity pool and tell you whether the 30-day program makes economic sense.
If it does not, we will say so.